July 2001  


  Pay Me In Stock Options: Manage The Options You Have, Win The Options You Want (256 pages, $29.95 hardcover, 2001, ISBN 0471394815), by C.E. Curtis, published by John Wiley & Sons. The phenomenon of stock options as employee compensation continues to grow in importance in both online and traditional business. Success stories of options millionaires abound, market volatility often notwithstanding. Still, much of the wealth created remains on paper, waiting to be cashed in. What happens in the event of an economic downturn? This book helps employees and management understand how plans work in order to use them to their best advantage.
Wiley Book Order Dept.
1 Wiley Drive 
Somerset, NJ 08875 
Phone 800 225-5945, 732 469-4400 x2497 
Internet http://www.wiley.com 
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Rules Of The Trade: Indispensable Insights For Online Profits (253 pages, $24.95 hardcover, 2001, ISBN 0071354638), by David S. Nassar, published by McGraw-Hill. As today's ultravolatile markets generate one profit opportunity after another, savvy traders are learning how to consistently leverage substantial profits from every market - whether going long in up markets, selling short in falling markets, or grinding out profits in sideways markets. But before you can succeed in this arena, you need a foundation in rules. This book explains exactly what these rules are and why they are critical for everyone from beginning traders to experienced, seasoned market veterans. It is concise, to the point, and packed with real-life examples of key rules in action. 
McGraw-Hill 
614 755-4151, fax 212 337-4092 
http://www.mcgraw-hill.com 
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Managing Risk In The New Economy (258 pages, $60 hardcover, 2001, ISBN 0735202176), by Dimitris N. Chorafas, published by the New York Institute of Finance. This book was born out of an intensive research project that involved 161 senior executives, working in 84 different organizations. Chorafas pinpoints exactly where the major risks lie, particularly in the global economy. He demonstrates that the economy is global, the new economy has drastically increased availability of credit, that it is to a large extent unregulated, and that it is networked, which results in innovation and opportunity. All of these factors have opened the new economy to systemic risks that are not fully understood. Many in the financial world will find Chorafas's insights and recommendations invaluable.
    New York Institute of Finance, an imprint of Prentice Hall Press 
    Penguin Putnam Order Department 
    800 788-6262, fax 201 896-8569 
    http://www.phdirect.com 
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Money & Power: The History of Business (274 pages, $27.95 hardcover, 2001, ISBN 047140053X), by Howard Means with a foreword by David Grubin, published by John Wiley & Sons. From merchant ships to microchips, industry has been defined by powerful business leaders who have caused seismic shifts in the growth of commerce, this book says. These visionaries introduced themselves, their products, and their ideas at just the right moments in time, unwittingly bringing about the defining change of the last millennium - the transfer of money and power from church and crown to the new secular empire of business. This book takes readers on a journey to the birthplaces of business - from the estates of medieval Europe to the campuses of Silicon Valley. This is a tale of how moguls and dynasties pave the way to wealth and prosperity and shaped the modern world.
Wiley Book Order Dept.
1 Wiley Drive 
Somerset, NJ 08875 
Phone 800 225-5945, 732 469-4400 x2497 
Internet http://www.wiley.com
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Irrational Exuberance (319 pages, $15.95 softcover, 2001, ISBN 0767907183), by Robert J. Shiller, published by Broadway Books. When the hardcover version of this book was first published in March 2000, it sparked a firestorm of debate. Providing an incisive - and devastatingly accurate - analysis of the factors that has powered the financial markets to their historical peaks, the author argued that the euphoria about the continuing prospects of the bull market were misguided. He concluded that consensus view of the market was the result of irrational exuberance - wishful thinking on the part of investors and economists alike that blinded them to the truth that stocks were grossly overvalued. With the publishing of this paperback edition, a year later, the points made in this book are more relevant than ever. 
Broadway Books
1540 Broadway 
New York, NY 10036 
212-782-8339
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How The Stock Market Works, third edition (422 pages, $30 hardcover, 2001, ISBN 0735201838), by John M. Dalton, published by the New York Institute of Finance. The stock market is an important part of all of our lives. With the arrival of electronic trading, the world's stock exchanges, old and new, will ultimately be linked together, allowing individuals and institutions to purchase and sell securities, at fair and competitive prices, almost instantly. This classic guide to the markets has been thoroughly updated and expanded to reflect the latest changes. The author explains the inner workings of the securities industry, who's who in the brokerage firm, and the basics of back-office operations. He also shows you how to decipher the financial press, how dividends and capital gains are taxed and their impact on your portfolio, and how to analyze your portfolio.
New York Institute of Finance, an imprint of Prentice Hall Press 
Penguin Putnam Order Department 
800 788-6262, fax 201 896-8569 
http://www.phdirect.com 
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The Essential Buffett: Timeless Principles For The New Economy (283 pages, $27.95 hardcover, 2001, ISBN 047138979X), by Robert G. Hagstrom, published by John Wiley & Sons. For a while, with daytraders and speculators driving the stock market to unprecedented heights, Warren Buffett's measured, buy-and-hold value philosophy seemed as quaint as an old adding machine. But the madness is over. As the smoke clears, Buffett's timeless investment strategies are looking smarter than ever. This book helps you draw on the wisdom and counsel of Warren Buffett to succeed in today's challenging market. Buffett built a multibillion-dollar business empire by following a course that often put him at odds with Wall Street trends. This book outlines the core principles that you will want incorporate into every stock decision you make. Invest in a business, not a stock. Demand a margin of safety for each purchase. And protect yourself from the speculative and emotional forces of the market.
Wiley Book Order Dept.
1 Wiley Drive 
Somerset, NJ 08875 
Phone 800 225-5945, 732 469-4400 x2497 
Internet http://www.wiley.com
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